Hello, friends. Summer, the season that our fair city does best, is officially here. We welcome the days that lend themselves to daydreaming – basking in the warm sunshine under canopies of fuchsia bougainvillea and violet jacaranda blossoms, discovering hidden coves along the Malibu coast, sipping cucumber cocktails on downtown rooftops in the late-evening light, stargazing bare-shouldered at the Griffith Observatory.
The bright summer sun that Los Angeles is famous for is a perfect foil for outrageous color. We’ve been busy filling the store with gorgeous hues from every inch of the color wheel. In fact, when photographing the store for the blog, we were inundated with so much brilliance that we were reminded of this:
This stunning image was taken in India during the Hindu festival of Holi, also known as the Festival of Colors. It celebrates, among other things, the end of winter and the return of brilliant color to the natural world. Revelers adorn themselves and each other with pigment in a dazzling array of hues.
We at New Stone Age find ourselves constantly inspired by anything that celebrates color, as one look in the shop will confirm, so when we found out about this marvelous festival, we had to share our excitement with you. Take a look at some of the beautiful hues in our store at the moment, and you’ll see that we are celebrating our very own festival of color. What better way to herald the coming of the summer solstice, of long days and warm nights, than to let the sunlight shine upon brilliant shades that reflect its true brilliance? This summer, let’s adorn Los Angeles like the jewel box it is.
New Stone Age wishes all of our readers a sunny, shimmery, saturated summer!